– Dr Prabhjot Singh
Director of Systems Design at the Earth Institute
20 years in digital, product and service design
10+ years in Human-Centred Design
Since the early 2000s, I’ve been creating websites, products, services and processes for small to medium-sized companies. I’ve also worked on large-scale projects within both academic and corporate environments.
One common thread has connected my winding career path: almost everything I’ve worked on has been created for humans. It may sound obvious, but it raised a question: why do businesses focus on profits and ease of implementation rather than human needs and improving lives?
It’s this question that led me to where I am today: I combine my strategy and design experience, skills, and education to help individuals create human-centred (or people-focused) solutions for small to large businesses.
You can rely on me for a quick, honest, big-picture assessment of the challenge/s you’re facing and for developing a sustainable and practical plan of action. Share your challenge with me and let’s solve it together.
